What Moms Really Want for Mother’s Day

In 1908, Anna Jarvis established Mother’s Day. The holiday was set aside to celebrate moms and make them feel loved and appreciated by their families.

In order to encourage the celebration, the greeting card and flower industries began a national campaign to promote their sales of cards dedicated to expressing love for all mothers: birth mothers, adoptive mothers, grandmothers, and friends who acted as substitute mothers.

Over time, cards were not enough, and gifts were purchased to show mothers how much they were loved and appreciated. But as time went on, the gifts became the same every year. There are many resources now to help people choose more personal gifts for their moms.  Continue reading